Easypress introduces an Adobe InDesign CS3 version of their flagship XML export product

LONDON - March 28th, 2007 - to coincide with the global launch of Adobe InDesign CS3 yesterday Easypress has today announced the availability of an improved version of Atomik Xport for Adobe InDesign CS3. This improved offering directly supports the new Adobe InDesign CS3 platform whilst adding a number of new features that enrich the creation and export of Extensible Markup Language (XML) from the Adobe InDesign CS3 platform. This product is seen as an important step by Easypress Technologies in its continuing strategy to become the leading global supplier of XML technology and software to the desktop publishing market.

Atomik Xport is Easypress Technologies leading XML software plug-in for magazine, newspaper and journal publishers who want to combine the rich design and layout environment of Adobe InDesign CS3 with the dynamic world of online XML content. This out-of-the-box solution streamlines XML extraction workflows, making it easy for publishers to quickly export complex page-layouts to fully tagged and structured XML content which in turn can be fed into content management or Web publishing systems with relatively little effort. It also allows editorial and design staff to create accurate XML based on natural text attributes rather than on text formatted exclusively using character and paragraph styles.

James Macfarlane, Easypress Technologies Founder and CTO, said, “The introduction of our Atomik Xport for Adobe InDesign product in January of this year has already seen significant commercial success with a number of our existing and new publishing clients. Increasingly we are being asked to help publishers integrate multi-channel publishing from their Adobe InDesign desktops. Publishers are demanding that the automatic product of XML is integrated into their publishing backbones to power their websites as part of the print production process using Adobe InDesign. Easypress has responded to the announcement by Adobe of its new InDesign CS3 product by upgrading its flagship Atomik Xport product to work directly with Adobe InDesign CS3 for Mac OSX, Mac Intel and Windows XP clients. Customers can now create fully tagged XML directly from InDesign CS3 documents with 100% accuracy. By using our smart Atomik Xport engine Adobe InDesign users gain a number of distinct benefits over their current XML extraction tools in Adobe InDesign CS3, including lighting-fast extraction of XML from complex InDesign CS3 layouts, simple easy-to-use interfaces and higher levels of automation to support XML extraction as part of their production workflow process.”
James Macfarlane went on to explain “We have added a number of new features to the both the product and the range in Atomik Xport for Adobe InDesign CS3; the Xport product can now handle multiple Adobe InDesign documents at one time to form one single XML file, this is particularly important for publishers of large magazines who publisher their titles in sections; we have also for the first time in the product range added the extraction of web-friendly images which automatically converts high-resolution images in magazines into web-friendly JPEGs, this is a major productivity tool for publishers; we have also improved the UI to reduce the time it takes to extract content, this is a major step along the road to automating the XML extraction process.”

Charles Delamain, CEO for Easypress Technologies, said, “Easypress has once again shown it can move swiftly to respond to changing demands in the market. We are committed to working closely with customers to ensure we provide the XML technology they need in order to be successful in their multi-channel publishing efforts. The release of the Atomik Xport for Adobe InDesign CS3 platform shows we are committed to developing a strong presence in the Adobe InDesign market. We remain committed to providing best-of-breed solutions that support the broad range of publishing technologies used by our customers."

A live demo copy of the product plus a facts sheet can be downloaded for Atomik Xport for InDesign CS3, for Mac OSX or Windows XP. The product is available for download from:
http://www.easypress.com/products/atomik/demoform.epml

About Easypress Technologies
Easypress Technologies ( www.easypress.com ) provides software that mediates between Adobe InDesign CS3 and XML. Its flagship products include Atomik Xport, providing automated InDesign-to-XML conversion software. The company has an extensive global clients list including Centaur Publishing, The Economist, Euromoney Institutional Investor, Les Express, Roularta Media Group, Sotheby’s, Harvard Business Review, Time Out, Thomson Financial Publishing, Trailfinders and Parade Magazine. Easypress Technologies is an operating division of EvolvedGroup Limited and is headquartered in Guildford, England, UK.

Published on the 28th March 2007